NFNV-Nigeria webinar empowers women-owned MSMEs to thrive amidst economic uncertainty

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New Faces, New Voices (NFNV) Nigeria is set to host a webinar titled “Building a Sustainable Women Micro, Small and Medium Enterprises: Prospects and Strategies for Thriving in Uncertain Times” on August 2nd, 2024. 

The virtual event will bring together a diverse group of participants including government representatives, women entrepreneurs, financial sector leaders, fintech operators, and business support institutions.

The webinar aims to address the pressing challenges faced by women-owned micro, small, and medium enterprises (WMSMEs) in Nigeria, particularly in the aftermath of the COVID-19 pandemic. Despite their significant contributions to economic growth, employment, and household sustainability, women entrepreneurs have struggled with increased uncertainty and systemic issues such as inflation, interest rate hikes, and forex scarcity. 

“The COVID-19 pandemic exacerbated these challenges, leading to severe economic repercussions that have hindered the growth and innovation potential of women-led businesses. The post-pandemic economy presents a volatile, uncertain, complex, and ambiguous (VUCA) environment, making it crucial for women entrepreneurs to adapt and find sustainable paths forward,” said a press statement by NFNV Nigeria. 

Therefore, the webinar will focus on four key objectives: identifying opportunities and accessing funds for business sustainability, examining effective business models in a VUCA economy, devising strategies to manage risks, and exploring collaboration and partnership opportunities for business expansion. 

NFNV NIGERIA, renowned for its advocacy and capacity-building efforts in the area of women’s economic empowerment, plans to use this platform to provide actionable insights to help women enterpreneurs navigate Nigeria’s VUGA economy and foster networking among stakeholders. The Zoom event aims to empower women entrepreneurs with the knowledge and resources necessary to navigate the current economic landscape and ensure their businesses thrive despite ongoing challenges.